Monthly Archive: December 2015

The Guardian on authentic politicians …

The Guardian had an interesting feature today on authenticity in politics written by David Shariatmadari which examines why the media profiles of politicians like Johnson, Sturgeon, Trump and Corbyn seem to have connected with the public.  The word he picks out is authenticity and he pulls out elements of the definition in straight talking and …

Continue reading »

Share

What does being an authentic leader actually mean?

If you put their policies on one side for a moment, what do you think of the leadership of Jeremy Corbyn and David Cameron? Who is the better leader? Maybe you consider the answer to be obvious or maybe you think that the question gets to the heart of some of the bigger leadership issues in our …

Continue reading »

Share

Listen up: you need a contact strategy

 It amazes me that in late 2015 so many organisations do not understand what it really means to manage customer relationships – 20 years since the CRM acronym started gaining currency in marketing circles. This week I have been inundated by the ‘communications’ of some companies who have not thought at all about what it takes to …

Continue reading »

Share
Share

Subscribe For Latest Updates

Signup to be automatically informed when new blog articles are posted