Tag: strategy

Principle 4: Resilience and relationships

WD-40 – what a great product! I use it to keep my hedge-cutter blades clean, loosen nuts and lubricate hinges. This is just a few of its many uses. The website of the San Diego based company features over 2000 uses. These have been suggested by customers who have clearly been so enamoured with the product that …

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Principle 3: Questions before answers

I like the Radio 4 series, The Public Philosopher. Each episode takes a controversial issue (e.g. welfare, rape crime, morality and the state) and features Michael Sandel, a Harvard academic, in an auditorium. What makes the programme so enjoyable is the story-like unfolding of the plot as he asks members of the large audience questions …

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Principle 2: Find the gap (or dissatisfaction)

I run –  not long distances but quite regularly, typically twice a week. My standard run is precisely 5k (as measured by mapmyrun.com) and combines road running with a loop through a park. I do have an extended version which adds another 2k to this if I feel like it – then I disappear more …

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Principle 1: Define your ‘why’

Think of the last important item that you bought and why. For me it was a spiral cutter (I quite like cooking…). When I bought it I searched for a product that would match my needs (to cut vegetables into various forms of spiral, to be easy to clean, to be small enough to hide …

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The keys to hearts and minds

This article follows on from my last one,  focusing especially on addressing the third challenge I mentioned: how to engage hearts and minds in change. I spent a long time last year writing a book on how to handle change in church better. Clearly a specialist topic you may say! But, during the summer, I …

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